Daily Archives: January 28, 2015

Seven Years of Cleanup Data


We began collecting data at our cleanups in 2007, in an effort to track the amount and types of waste polluting local beaches and rivers. We use this data to identify trends, increase community awareness and, hopefully, influence behavior change. Since 2007, we have led a total of 1,886 beach and river cleanups in Santa Cruz and […]

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our ocean paradise and
local ocean heroes at our largest annual gala!